SEO / SEM
Your choice of keywords is fundamentally one of the most important aspects of your campaign. Are they relevant to your business model, do they relay how your business wants to be found on the web? The use of highly relevant words can make all the difference in a campaigns success. Our proven methodology gives our customers the results they are looking for.
The term “content is king” is more true now than at any other time in the history of the web. While your sites graphics and navigation are important, what your site says will tell the surfer if this is where they want to stay. Is the content relevant to your target market, is it written to integrate the keywords that your SEO is based on? Do you have videos and images optimized for your site?
The explosion of social networks has had a huge influence on your SEO. Does your site guide your viewers to your profiles, or away? Have you invited your current customer base to “like” you yet? Social media allows your SEO efforts to go viral in their purpose. A stand alone link on your website can become a highly shared aspect of your website.
Are you leveraging offline – Has your company embraced online coupons and member cards yet? Do you know where your customers are coming from and what they are looking for? Are you giving your customers a reason to leave the digital world and walk into your store? Let our staff work with you to mine your offline data that is frequently overlooked in your marketing strategy.